As an entrepreneur, you need a reliable, secure, and flexible platform to build your business on. Not only scalable it should be future-proof to sustain the content without hampering the performance of your website.
Leaders worldwide are using the power of open source to innovate their platforms and improve their business statistics. Selecting the right technology means working on the solutions that will support an active and growing business over the long-haul. Therefore, it requires careful consideration and foresight, when choosing the CMS for your enterprise.
Fulfilling the business requirements as well meeting the technical aspects, no wonder why Drupal is used 7 times the number of top sites as its next two competitors combined (BuiltWith.com)
Let's simplify the word enterprise
An oft-repeated word in the world of business, “enterprise” covers organizations of all shapes and sizes. All such businesses cover individual organizational units with a distinct need to build their firm with a unique identity and reputation of its own kind.
Even though the meaning may vary considerably, when it comes to web development and technology, an enterprise website requires a particular set of abilities such as, accommodating a larger and varied content base, handle traffic, microsites, and of course provide tight security.
Who uses Drupal CMS for their enterprise?
Drupal is fostering billion dollar businesses under the aegis of its brand, a few well known are:
- Tesla Motors
- The Economist
- Whole Foods
- Honda (Brazil)
- Johnson and Johnson
- LOreal (India)
And a million more add to Drupal's credentials. Acknowledging that enterprise solutions often demand complex requirements, Drupal has it sorted for you.
Why Drupal For Your Enterprise?
Covering the enterprises using Drupal, below are some of the solid technical reasons which makes it an excellent candidate for any enterprise of any scale or vertical.
It is Easier To Build
As an online platform on which your business will be built, Drupal lets your need dictate the terms.
Providing easy-to-set-up solutions with distribution, the development time is cut by half.
Enabling companies to deploy core features and functionality rapidly, it allows easier customization as per their business requirements.
It is easier to choose the layout and themes for your Drupal website, as themes and appearances are just a click away. With features simplified to make non-developers comfortable around Drupal, the editorial capabilities have been made fluent and easy.
Drupal is Secure
Used by hundreds and thousands of websites, Drupal’s core, codes, and passwords are repeatedly encrypted and hashed to strengthen the life of your website. Supported by experts, and a large and continuously growing community, it has a dedicated security team to patch any probable security violation.
In case of any security update, the community ensures that you get notified the day patches are released. Security release windows are released every Wednesday for contributed projects, and the third Wednesday of every month for core, usually, for a fixed period of time.
Even though the release window does not necessarily mean that a release will actually be rolled out on that date, it exists for the site administrators to know in advance the days they should look out for a possible security release.
In addition to the proven security of core, numerous contributed modules can strengthen the security of your website. These modules extend the security by adding password complexity, login, and session controls, increasing cryptographic strength, and improving Drupal' logging and auditing functions. For a detailed research on security-related modules, check the list of must-have security modules.
Security Team and Working Group
The security team works closely with the Drupal Security Working Group (SecWG), comprising dozens of experts from around the world to validate and respond to security issues, aim being - to ensure that core and contributed project system provides world-class security and provide security practices to community developers.
Its core is designed to prevent any possible security breach. Vulnerabilities in the core are coordinated with branch maintainers and individual project maintainers respectively.
Drupal has proven to be a secure solution for enterprise needs and is used by top-tier enterprises.
Drupal is Scalable and Flexible
Another salient feature that makes it popular among businesses. When concerning web technology, enterprises require the ability to handle considerable traffic throughout - especially if it is a media and entertainment site.
It is built with core web technologies which have stood both the test of time and traffic spike.
Drupal’s ability to make the framework extensible via its modules and distributions is at the heart of much of its success. While it has enabled the core to sustain the bulk of the content, its way to streamline the demands of new industries by allowing them to address their needs in the form of custom modules and distributions has given it more satisfactory customer reviews.
One matter that addresses the worries of enterprises is the cost of maintenance. Many government and non-government organizations have migrated to Drupal to avoid the licensing and maintenance cost of the proprietary systems.
Excels at Responsive Development and Quick Loading Time
According to Google’s official statement, more than 50 percent of search queries globally now come from mobile devices. People want to be able to find answers as fast as possible and various studies have proved that people really do care about the loading speed.
And that is why a recent Google release says that page speed will be a ranking factor for mobile searches from July 2018. It’s high time that you take the combination of performance and mobile responsiveness as a serious factor for improving visibility and revenue from the web.
Drupal 8 is built for a mobile-first world. Everything in version 8 supports mobile responsive design. Its admin and default designs are responsive for both developers and content authors providing a responsive front-end theming framework.
Increasing the loading speed of your web page opens numerous doors for business. And when users can view your Drupal website the same way on a desktop and mobile devices you cannot be having second thoughts.
Mobile responsiveness helps you deliver the optimal mobile visitor experience. It supports the best responsive design practices and ensures that your users get a coherent experience anytime and every time.
Supports Multi-site Functionalities
Given that your organization is running more than one site, the maintenance and management would require big bucks and time. But with the multi-site feature you can share one single Drupal installation (which includes core code, contributed modules, and themes) among other several sites.
Enterprises, this way, can handle complex requirements from a single Drupal installation which implies that less time and resources are required to build your network of websites.
One can manage any number of sites across their organization or brand, crossing geographies and campaigns from a single platform that allows swift and uncomplicated site creation and deployment.
This is particularly useful for managing the core code since each upgrade only needs to be done once. While each site will have its own database and configuration settings to manage their own content, the sites would be sharing one code base and web document root.
The multisite feature can be used for sites with same features and functionalities. But if you have different functionalities it is better to test each site independently.
For Every Enterprise
Realizing the needs of every industry is different, Drupal has something for everyone.
Media and entertainment
Editing and Scalability
Media and entertainment websites worldwide use Drupal for their online platforms for seamless editing and scalability. The list of over one million organizations includes The Economist, ET Online, MTV(UK), The Grammy, The Emmy, The Weather.com, The Beatles, and Warner Bros Music.
Scalability is all about quantity - how many requests and amount of information you can handle at any given time without breaking or bending. Supporting some of the world’s most visited sites, Drupal is the other name of scalability.
Allowing easy content editing and management, which media and entertainment websites look for, it provides it all with WYSIWYG and CKEditor without another weighty feature.
SaaS enterprises are using Drupal to build the platform for their product as well as a community to engage with the clients and followers. It is easy to develop the platforms and then keep on adding the features in the later phase.
Given that community platforms are one of the key needs of SaaS organizations which allow the domain for the prospects and help the product and community to grow alike, distributions like OpenSocial offer great help.
Zoho is one of the SaaS products using Drupal for its community platforms.
Providing easy payment gateway to conduct online transactions, Drupal ensures the customer information passes seamlessly and remains safe.
Its core commerce payment module and distributions (Drupal commerce and Commerce KickStart) support the payment API, for a smooth payment collection procedure, through the check out form.
Supporting Paypal Express Checkout and Paypal Credit along with Amazon Pay, it lets you reach a wider audience by letting your shoppers complete the payment and shipping information stored on their Amazon accounts.
Tour and travel
For a potential traveler, your site shouldn’t look like just-another-information-brochure on the web. The need for an end-to-end solution to integrate all the minute details (from hotel booking to landing back) has never been greater.
Providing two of the best booking solutions for your website:
- EasyBooking - Distribution
- BAT - Module
A complete solution for your vacation portal, BAT allows you to build an exclusive booking engine for a better customer relationship management. And EasyBooking gives a set of options to your visitors to make room reservations, contact hotel administration, or just sign-up for the hotel’s newsletter to be aware of the special offers and discounts.
A design which resonates with your brand, interests and engages with your visitors is what you should indulge your resources in developing.
It’s the psychological effect which drives the visitor to make a transaction or to explore provided possibilities throughout the interface. Every landing page matters.
Regardless of your showcased products, Drupal themes provide sound navigation throughout the categories and sections with in-built hero banners’ section and pop-ups which are definitely customizable.
Additional modules can be further used to build an industry-specific theme. In order to cope up with varied demands, it provides more than two thousand easy and free to use themes on the go.
Government and Non-Government
Cost and Security:
In 2012 when the Georgian government shifted to Drupal, the first reason to dump its previous CMS (Vignette) was its rising maintenance costs.
Running a total of 65 state websites on two different versions of this proprietary system proved to be costly in the long run
Another decisive factor for government websites, uncompromised security is why government organizations are opting for Drupal. Around 150 governments are already powered by it. Just like the Georgian government, costs have been a significant factor affecting the choice of government and non-government agencies.
To quickly build your higher education website, distributions provide an easy opportunity to build the website halving the development time and providing quick features. Opigno and OpenEDU are two of the distributions used widely by the higher-ed websites.
Drupal is most widely used CMS in the education sector no wonder why top international universities like the Harvard, Brown, Yale, Pennsylvania, and Columbia rely on it.
HealthCare and Life Sciences
Content and User access control:
It can conform to any workflow that can be programmed with just a few configurations available. You can identify different types of content such as text, images, comments, file attachments, and any other information on your website for easy content integration and management.
Drupal As an Enterprise Management System
The need for an intranet system cannot be emphasized enough. For your business to grow by leaps and bounds, it is necessary to establish clear communication within your organization.
As your business expands, the need for an intranet system which can help in storage and sharing of data increases. ECMS is different from the web content management system in the way that the former is specifically designed for enterprise websites and is more dynamic.
Drupal allows building ECMS in two ways, either by using its modules and features or with the third party configuration. Its integration capabilities help the website to serve as a central content management system integrated with other necessary advancements.
Drupal Is Easier To Manage
Drupal isn’t hard to use, but it can be hard to learn how to use. Even though it requires more technical experience it is capable of producing exceptionally advanced sites. There is a WYSIWYG editor and drag-and-drop functionality to ease out the process and help you start straight away.
The release of version 8 has made the platform easier to use even for non-developers(and it includes content authors). Managing your website is easy as the community platform provides you with necessary documentation and answers in case you get stuck.
Being one of the leading technologies in the market, Drupal gives your enterprise the features and flexibility to innovate as per your visitor behavior and preferences.
We’d love to hear your thoughts. To get in touch, drop a mail at [email protected] and let us know how we can enhance your statistics with Drupal.