Why Blockchain Technology Is Attractive For Content Marketing

11/15/2019 - 16:21
Blockchain Technology allows for proper recording of documents, content, and other digital assets. In this vein, digital content for content marketing purposes can harness the power of Blockchain for security and ownership reasons. Decentralization, an essential quality of Blockchain, removes the aspect of a central authority. This allows for more control over digital content and assets alike… Read more

Predicting the Future of Content Marketing 

11/01/2019 - 15:06
Analysis shows that 5% of branded content garners 90% of total consumer engagement. The Art of Content Marketing In the marketing business, everyone wants to future-proof their content and create high consumer satisfaction. The amount of significance content is getting, no wonder it has become the king of all strategies. However, it also puts a lot of pressure on the kind and format of content… Read more

Agile Content Marketing: How to Market Content With Agile Teams

09/12/2019 - 18:06
Sometimes it seems like on agile marketing teams everything moves at a sprint, which makes content marketing seem like a slow marathon runner. The reality is, though, that content needs to move with the market and be responsive and improving – in other words, it needs to be agile too, but at its own pace. How do we get content to benefit from an agile methodology but still ensure its quality and… Read more

Breaking Down the Concept of Distributed Content Management System

12/17/2018 - 19:40
Heading a multinational or location agnostic organization with complex content creation and publication needs while also keeping a track of the content can be a difficult task without the right content management system. The number of bloggers is expected to reach 31.7 million in 2020 in the US alone.  Imagine the number of blogs on the internet. The huge amount of information flowing online… Read more
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